This Ben Sherman collab with the John Lennon Estate has at least one must-have item we’re drooling over
Ben Sherman and the John Lennon estate collaborate on a new clothing line, and there's at least one must-have item from the collection
Alsta brings back one of its iconic watches for men in 3 incredible new colors
Alsta updates its iconic Nautoscaph with three bold new colors.
IWC has a new limited edition pilot watch that features a tourbillon inspired by an aircraft engine
IWC introduces the limited edtion Big Pilot’s Watch 43 Tourbillon Markus Bühler
Citizen’s super accurate atomic-powered moonphase watch unveiled
In the new Citizen men's watch collection, the ability to determine the moon phase each day is clearly the standout quality in this new collection.
Love Blancpain watches? The new Fifty Fathoms 70th anniversary Act 3 is a two-tone masterpiece
Blancpain introduces the new Fifty Fathoms 70th anniversary act 3 watch
These 3 new Seiko dive watches are a journey through American cold-water diving heritage
These brand-new Seiko watches are designed for divers and inspired by iconic U.S. cold-water diving locations.
If you love Hamilton watches and adventure, there’s a new collection perfect for you
Hamilton has introduced a rugged new collection to their lineup of men's watches.
Gaming company Razer partners with Dolce & Gabbana to create a unique new line of clothing and gear
Gaming gear company Razer has a new collab with Dolce & Gabbana that is uniquely interesting.
New Longines Spirit Flyback is a callback to aviation history with a timeless flyback complication
Why mess with perfection? The new Longines Spirit Flyback ushers in a new era of this classic timepiece.
The best chronograph watches for every budget and style
We're bringing you the best chronograph watches for every style and prince point
TAG Heuer’s latest Monaco chronograph is designed to be your new nighttime watch
Most chronograph watches are designed for daytime, but this Tag Heuer Monaco is perfect for night driving.
Bulova GMT arrives as the brand brings back its classic Devil Diver men’s watch
Bulova turns heads with new GMT version of famous Devil Diver watch.
ZENITH Watches DEFY Extreme Carl Cox edition lands September 25, limited to 100 watches, priced at $30,100
If you want a truly limited edition watch, the ZENITH Watches DEFY Extreme Carl Cox is limited to 100 pieces and is only available directly from Zenith
Veja introduces all new V-90, a throwback Veja sneaker with a familiar aesthetic
Shoe industry darling Veja is introducing its V-90 sneaker, a responsibly sourced modern sneaker with big 90s vibes
Apple doesn’t sell the Hermes Apple Watch leather band anymore – and we think we know why
Apple isn't listing the Hermes leather Apple Watch band on its website, suggesting the two companies have differing visions and ethics on sustainability.
Bell & Ross BR-03, its flagship watch, updated for first time in almost 2 decades
Bell & Ross went almost two full decades before updating their flagship BR-03, but it was worth the wait.
Why the chronograph watch is timeless (pun intended)
A chronograph watch offers functionality, style , precision, and so much more.
The best Tag Heuer watches you can get right now
Tag Heuer watches are iconic and we're sharing the best ones you can buy.
What is cocktail attire? The complete guide for men
If you've got an invitation to a party and have no idea what cocktail attire is, we've got you covered.
This limited edition shoe collab from Vuori and Clae brings timeless style with a modern approach
Vuori X Clae is a shoe collab for the ages, with a timeless aesthetic and unmatched comfort
New Apple Collection from Clae uses exactly what you think it does for a totally vegan shoe
Clae Apple Collection uses AppleSkin for its new vegan sneaker line.
New MoonSwatch from Omega and Swatch is inspired by tonight’s blue moon event – and you can’t buy it online
New MoonsWatch Moonshine Gold Mission to Neptune is inspired by celestial events, and only available in stores
Grand Seiko debuts katana sword-inspired watches exclusive to the U.S.
Grand Seiko has debuted an exclusive collection of Japanese Katana inspired watches.
Rolex is buying Swiss retailer Bucherer in historic push into consumer space
Rolex has purchased Bucherer, a Swiss retailer with deep roots in the watches and jewelry markets.
Smartwool, Icebreaker, and more: Our top picks for lightweight, summer-ready merino wool clothing for men
Merino wool is one of the best fabrics for regulating thermal temperature, which makes it great for year-round wear.
Hodinkee watch collab sees forged carbon fiber used for the first time
New Hodinkee watch collaboration with UNIMATIC sees forged carbon fiber used for the first time
Roark’s Tiger Club line has one of the coolest Sukajan jackets we’ve ever seen
Inspired by post-WWII GI fashion, Roark's new Tiger Club line brings back the Sukajan jacket
The most expensive men’s watches at Costco (and you’ll actually want to buy one, we promise)
Costco has some pretty incredible men's watches from top brands - check it out!
The best board shorts for summer are fun, comfy, and eco-friendly — these are our favorites
Our board short picks are comfortable, eco-friendly, and just plain stylish.
Oakley, Ray-Ban, Prada, and more: Our favorite sunglasses for summer are (almost) all under $250
We choose the top sunglasses from Oakley, Prada, SMITH, Ray Ban and more! We keep you looking great and plenty of cash in your pocket.
Omega reveals a special-edition Seamaster in honor of the 2024 Paris Olympics
Omega watches released a special edition Seamaster 300M Diver in honor of the Paris 2024 Olympics.
Exclusive: Razer launched an entire line of clothing meant for gamers — meet the Xanthus Collection
Razer's Xanthus Collection is a marriage between utility and style, all designed for an increasingly more mainstream gamer culture.
Aether collaborates with Bamford for their first-ever watch (and you’ll love it)
Aether and Bamford have collaborated on a new watch that combines sophisticated luxury with rugged exploration
These iconic Levi’s jeans are getting a plant-based makeover
Levis jeans have released several new plant-based designs in a new move that redefines sustainable fashion.
Men can wear pink, too: 8 ways to channel Ryan Gosling and the Barbiecore style trend
Barbiecore is taking over the fashion world this summer, and we're showing men how to get in on the action.
An iconic Tag Heuer watch is back, and we couldn’t be happier
TAG Heuer has just brought back its iconic Skipper watch after a 40-year hiatus.
Omega has debuted 11 new Seamaster watches — and they’re incredible
Omega recently released 11 new Seamaster watches to celebrate the 75th anniversary of the collection.